Stand Up and Shout for Freedom

At Lassgård, we stand up and shout for freedom. We believe in a world where every individual has the right to live freely, express themselves openly, and pursue their dreams without fear or oppression. Our coffee is a symbol of this freedom – a daily reminder that change begins with the small choices we make, like choosing a cup of coffee that stands for something greater.

Fight for Human Rights

Human rights are the cornerstone of a just and equitable society. We fight for every person’s dignity and respect, regardless of their background, nationality, or status. Our commitment to human rights is embedded in our company, from the farmers who grow our beans to the communities we serve. With every sip of Lassgård, you join us in advocating for a world where human rights are upheld and celebrated.

Empower Small Entrepreneurs

Small entrepreneurs are the backbone of our global economy, but they are often overshadowed and suppressed by large commercial enterprises. We are here to change that narrative. By partnering directly with small-scale farmers, we ensure they receive fair compensation and support for their invaluable work. These farmers are not just our suppliers – they are our partners in creating a sustainable and ethical coffee industry.

Expose and Challenge Corporate Fraud

For too long, those in power have misled the people, prioritizing profits over truth and justice. We are committed to transparency and honesty. We expose the fraudulent practices of corporate giants, challenge the status quo, and shed light on the injustices that plague the coffee industry. We believe in doing business differently – with integrity, accountability, and an unwavering pursuit of justice.

Coffee for Change

Every cup of Lassgård is more than just a drink – it’s a statement. It’s a declaration that we believe in a better world, one where freedom, human rights, and small entrepreneurs are at the forefront. We are on a mission to change the world with coffee, one sip at a time. Join us on our journey. Stand up, shout out, and be part of the revolution. Together, we can make a difference. Together, we can achieve 15 climate goals with every cup of coffee. Together, we can change the world.

A Personal Commitment

We know it’s easy to make promises and harder to live up to them. But look at us – a mixed couple who truly knows what the struggle means. As founders, we have faced challenges head-on and continued to fight. Now, living in Medellín, Colombia, we are dedicated to fighting for the equal value of all people and driving our mission forward. We are living proof that change is possible when you believe in it and work tirelessly to achieve it. At Lassgård, we don’t just talk; we live by what we teach.